timeline

born 1942

Dame Anita Roddick, DBE, was a champion for conscious capitalism long before it was in vogue.

Born a Brit, Anita was the pioneering entrepreneur known for founding The Body Shop, a cosmetics company that helped shape ethical consumerism.

She campaigned tirelessly for human + animal rights, environmental + social causes. And, transformed the cosmetics industry from the inside-out in the process {think David and Goliath}.

In 2003, Anita was knighted by Queen Elizabeth II, becoming Dame Commander of the Order of the British Empire. Her less formal title ~ the Queen of Green.

bio bits

her quotes

all quotes by Anita Roddick (11)

"I think all business practices would improve immeasureably if they were guided by 'feminine' principles - qualities like love and care and intuition."

Body and Soul | september 1991

"If you think you're too small to have an impact, try going to bed with a mosquito."

The Body Shop trucks | january 1993

"I believe that communication is the most important tool of leadership, and passion is the most important element of communication. It is passion, above all, that persuades. For all its modern emphasis on communication, so much of business forgets this element."

Business As Unusual | january 2000

"We entrepreneurs are loners, vagabonds, troublemakers. Success is simply a matter of finding and surrounding ourselves with those open-minded and clever souls who can take our insanity and put it to good use."

Constructive Lunacy | november 2001

"The difference between the crazy person and the successful entrepreneur is, of course, that the latter can convince others to share the vision."

Constructive Lunacy | november 2001

"I am overwhelmed by the potential of the web to link like-minded people and move them to mass-action."

About Dame Anita Roddick | circa 2005

"Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking. Running that first shop taught me business is not financial science, it's about trading: buying and selling. It's about creating a product or service so good that people will pay for it."

About Dame Anita Roddick | circa 2005

"I came out of the womb as an activist. I'm part of the 1960s; it's in my DNA."

'Body Shop' Founder: Fighting Radical Causes | june 2007

"When people get older they get more radical."

'Body Shop' Founder: Fighting Radical Causes | june 2007

"[T]he idea of dying with loads of money doesn't appeal to me at all. I want to use the last years I have to get my hands dirty working for civil change."

'Body Shop' Founder: Fighting Radical Causes | june 2007

"I want to work for a company that contributes to and is part of the community. I want something not just to invest in. I want something to believe in."

The Body Shop Foundation | may 2010
  • Quotabelle profile
  • Anita Roddick

curated with care by Meghan Miller Brawley {july 2014}